Hong Kong-based SynchroLife recently announced a token crowdsale to support future developments of its blockchain-based platform.
The SynchoLife platform uses artificial intelligence to learn the preferences of each individual user and offer them personalised recommendations via search or a social feed.
It also offers users token rewards to help build and maintain up-to-date restaurant business information on its platform, but keeps the approval and rejection of user reviews and ratings for restaurants on the blockchain for transparency.
Users can use the tokens to buy coupons, post advertisements, tip other users, make payments at restaurants and other locations through a debit card.
According to SynchroLife, the platform enjoyed a beta release in Japan and subsequent global release in July.
"Using just gamification in the beta version of SynchroLife released in Japan, we've seen over 32,000 users join the platform," said SynchroLife Limited's founder and CEO Tomochika Kamiya. "They've contributed over 150,000 review, over 375,000 photos, and have already added over 35,000 new restaurants to the platform."
Looking forward, the company will further develop blockchain technology and token features to convert the service to a fully blockchain-based restaurant recommendation platform by early 2018.
Throughout next year, the SynchroLife team plans to release Online-to-Offline (O2O) and customer relation management (CRM) features for participating restaurants, leading up to cryptocurrency and token payment tools by early 2019.
Sign up for MIS Asia eNewsletters.